Allied Global Marketing is a leading full-service entertainment, culture, and lifestyle-marketing agency. We build strategic campaigns for a diverse range of clients that connect audiences with experiences they love. Our team of experts captures the unique energy of each project with customized strategies that deliver on-target messaging and drive bottom-line results. An integrated approach is supported by our on-the-ground network of 24 offices and over 500 colleagues across the globe, providing resources and relationships that our partners and clients know and trust.
We are seeking candidates for an entry-level position of Field Marketing Coordinator to help with publicity and promotions for mainstream and independent films for a variety of high profile studios out of our Canadian office in Toronto, ON.
We are open to an Account Coordinator or a Jr. Account Executive depending on experience.
Responsibilities:
Reporting to an account lead, the Field Marketing Coordinator is responsible for the following duties:
- Under the direction of a direct manager, help create and execute events and partnerships, and assist in developing strategic promotional campaigns
- Contribute to creative brainstorms for client projects
- Support the planning and execution of influencer marketing campaigns, including identifying tastemaker partners and cross-channel trends
- Assist with media relations including pitching, and maintaining media and partner lists
- Monitor media coverage and partner postings
- Attend local events and assist with arrangements and day-of oversight (can occur on evenings and weekends); assist with screening coordination and management in markets across Canada
- Assist with press tours and premiere events when required
- Assist with media partnerships, negotiate added-value that optimizes paid and earned opportunities
- Prepare agendas and data-driven reports for client and/or internal use
- Assist with mailings, booking and liaising with suppliers, payment processing, and other support tasks
- Administrative duties including answering phones, shipping/receiving, and general invoicing
Required qualifications:
The ideal candidate will have the following skills and experience:
- A passion for the film and the entertainment industry
- Exceptional verbal and written communication skills including editing and reporting
- Knowledgeable about media relations and influencer relations
- Extremely detail-oriented; must be able to work on multiple projects while meeting deadlines daily
- Strong research skills
- A creative and strategic thinker that is ready to brainstorm promotional campaigns, come up with unconventional pitches, and problem solve
- Strong understanding of social and digital media; experience measuring engagement is an asset
- Bilingualism (French/English) is an asset
- Preference will be given to candidates with experience, such as an internship/placement, in an agency setting or similar environment, OR a post-secondary degree/diploma preferably in communications, journalism, or public relations
- Vaccination against COVID-19 is a requirement for this role
PLEASE NOTE: THIS IS A HYBRID POSITION BASED IN TORONTO, ON AND REQUIRES SOME NIGHTS, WEEKENDS, AND HOLIDAY WORK BASED ON FILM RELEASES, EVENTS, AND THE NEEDS OF CLIENTS.
Allied Global Marketing is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, or any other status protected under federal, state or local law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.