--- title: Labs url: 'https://alliedglobalmarketing.com/labs' markdown: 'https://alliedglobalmarketing.com/labs.md' date: '2026-10-07' --- # Allied *Labs* Allied Labs is dedicated to shaping the future of culture through relentless exploration and the promotion of continuous learning. By experimenting with emerging technologies, we illuminate their implications for our clients and their transformative potential for the future. As the incubator for groundbreaking products at Allied, Labs seamlessly integrate research and development, bringing innovative solutions from concept to reality. # *Products* developed at Allied Labs # *APEX* ![](https://alliedglobalmarketing.com/images/2/0/1/8/8/201885b091b095eb42eec7d827a7748759eb13b4-image1.webp) First-of-its kind, multi-platform, multi-audience programmatic trading desk built for optimizing ads in a cookieless world. # *Foresight* ![](https://alliedglobalmarketing.com/images/1/3/a/4/c/13a4c387fb57ca20b59403a43db75ccc47178898-image3.webp) Next generation mixed-media projection and forecasting platform developed exclusively by Allied to optimize marketing mix and reach specific targets every time. # *Media Value Calculator* ![](https://alliedglobalmarketing.com/images/f/b/0/b/c/fb0bc54368fc7806594b9235478cd0c4ed9195f7-image4.webp) Omni-channel calculator designed to measure and maximize Earned Media ROI. # *AlliedGPT* ![](https://alliedglobalmarketing.com/images/b/7/a/c/0/b7ac0fc3948abc51225796f0f41aa00f70203604-image5.webp) Allied’s multi-modal custom GPTs built on proprietary data and cutting-edge LLMs. [ Learn more ](https://alliedglobalmarketing.com/labs/alliedgpt-revolutionizing-workflows) # *Custom Dashboards* ![](https://alliedglobalmarketing.com/images/b/c/e/4/9/bce4912d86dd29a7d1d49e219c94c1e1cbb3b4e3-image2.webp) Beyond analytics, our custom dashboards leverage natural language processing and AI to deliver data and key metrics instantaneously. # Latest *experiments* from Allied Labs OTHER ### Beyond the Sketch: Harnessing AI for 3D Environment Visualization Shai Goller, EVP, Creative Solutions ![](https://alliedglobalmarketing.com/images/a/a/2/7/f/aa27ff21f14926995bae838bd94ff60ce05dba08-3dfy.webp) [Beyond the Sketch: Harnessing AI for 3D Environment Visualization](https://alliedglobalmarketing.com/labs/beyond-the-sketch-harnessing-ai-for-3d-environment-visualization) AI ### When Technology Doesn't Get The Joke: Explaining Context and Humor to AI Shai Goller, EVP, Creative Solutions ![](https://alliedglobalmarketing.com/images/5/9/d/6/3/59d6322b1a6d65c697764770686458f48d067ed3-cover.webp) [When Technology Doesn't Get The Joke: Explaining Context and Humor to AI](https://alliedglobalmarketing.com/labs/when-technology-doesnt-get-the-joke) OTHER ### From Skin to Screen: Elevating Brands with AR Tattoos Allied Leaders ![](https://alliedglobalmarketing.com/images/0/5/b/9/2/05b926ad084a10a68f4b8e09d181d7f41fb69416-cover.webp) [From Skin to Screen: Elevating Brands with AR Tattoos](https://alliedglobalmarketing.com/labs/from-skin-to-screen-elevating-brands-with-ar-tattoos) AI ### Introducing Allied Labs: Innovating at the Intersection of Technology and Creative Allied Leaders ![](https://alliedglobalmarketing.com/images/8/e/a/2/f/8ea2fab8c371fb064e1b2617b54fe2952cc44973-cover-poster.webp) [Introducing Allied Labs: Innovating at the Intersection of Technology and Creat…](https://alliedglobalmarketing.com/labs/introducing-allied-labs) CREATIVE ### We Built a Brand Spot with AI — Quickly. Here’s Why That Matters. Shai Goller, EVP, Creative Solutions and James Barry, Sr. Editor/Motion Designer ![](https://alliedglobalmarketing.com/images/f/9/c/f/3/f9cf3caa700c2cb82e3564feb4bff0caa3bdbcb3-cover.webp) [We Built a Brand Spot with AI — Quickly. Here’s Why That Matters.](https://alliedglobalmarketing.com/labs/we-built-a-brand-spot-with-ai-quickly-heres-why-that-matters) OTHER ### Reimagining Play with Accessible AR: Block Buster by Allied Labs Allied Leaders ![](https://alliedglobalmarketing.com/images/1/0/c/3/3/10c33c7be29de10c58820f3d0df4cad93200f855-cover-poster.webp) [Reimagining Play with Accessible AR: Block Buster by Allied Labs](https://alliedglobalmarketing.com/labs/reimagining-play-with-accessible-ar-block-buster-by-agm-labs) AI ### Pixel Perfect? Assessing AI Imagery David Atlas, Assoc. Creative Director ![](https://alliedglobalmarketing.com/images/d/c/9/4/b/dc94b56d708c2876b21b0853fed2c943939540b0-cover.webp) [Pixel Perfect? Assessing AI Imagery](https://alliedglobalmarketing.com/labs/pixel-perfect-assessing-ai-imagery) OTHER ### AlliedGPT: Revolutionizing Workflows Alyssa Caridi, VP, Strategy & Innovation ![](https://alliedglobalmarketing.com/images/1/9/9/5/2/19952f026551108d39e3d79011daba921aa709c6-cover.webp) [AlliedGPT: Revolutionizing Workflows](https://alliedglobalmarketing.com/labs/alliedgpt-revolutionizing-workflows) # Find out *what we can do* for you --- ## Navigation - Previous: [Knowledge](https://alliedglobalmarketing.com/knowledge.md) - Next: [EMEA](https://alliedglobalmarketing.com/emea.md) - Children: - [AlliedGPT: Revolutionizing Workflows](https://alliedglobalmarketing.com/labs/alliedgpt-revolutionizing-workflows.md) - [Pixel Perfect? Assessing AI Imagery](https://alliedglobalmarketing.com/labs/pixel-perfect-assessing-ai-imagery.md) - [Reimagining Play with Accessible AR: Block Buster by Allied Labs](https://alliedglobalmarketing.com/labs/reimagining-play-with-accessible-ar-block-buster-by-agm-labs.md) - [We Built a Brand Spot with AI — Quickly. Here’s Why That Matters.](https://alliedglobalmarketing.com/labs/we-built-a-brand-spot-with-ai-quickly-heres-why-that-matters.md) - [Introducing Allied Labs: Innovating at the Intersection of Technology and Creative](https://alliedglobalmarketing.com/labs/introducing-allied-labs.md) - [From Skin to Screen: Elevating Brands with AR Tattoos](https://alliedglobalmarketing.com/labs/from-skin-to-screen-elevating-brands-with-ar-tattoos.md) - [When Technology Doesn't Get The Joke: Explaining Context and Humor to AI](https://alliedglobalmarketing.com/labs/when-technology-doesnt-get-the-joke.md) - [Beyond the Sketch: Harnessing AI for 3D Environment Visualization](https://alliedglobalmarketing.com/labs/beyond-the-sketch-harnessing-ai-for-3d-environment-visualization.md)