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AlliedGPT: Revolutionizing Workflows

Alyssa Caridi, Senior Director, Strategy & Innovation , 04.02.24

04.02.24 Alyssa Caridi, Senior Director, Strategy & Innovation

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In today's business world, integrating AI into our daily operations is not just an advantage; it's a necessity. At AGM, we pride ourselves on innovation and efficiency, so we created AlliedGPT, our proprietary AI hub, which has transformed the way we work by harnessing the power of artificial intelligence.

What is AlliedGPT?

AlliedGPT is our internal gateway to a variety of AI technologies, letting us efficiently access multiple models and tools in one place, from ChatGPT to Claude, Gemini to Stable Diffusion and beyond. We've enriched these models and tools with custom features, prompts and parameters to streamline our workflows, optimize outputs and safeguard our data.

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What Does It Offer?

Designed to fit our colleagues' and clients' needs, AlliedGPT offers dozens of pre-populated prompts. By analyzing massive datasets or RFPs, mocking up creative, drafting social media calendars, or developing SEO-optimized web content, AlliedGPT helps us propel our projects forward.

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AlliedGPT offers prompts for writing, analyzing, strategizing, summarizing, and more. Each prompt has guardrails in the backend to expedite output. For example, our prompt to create campaign headlines, often used by our paid media team, has character limits already baked into the response. This extra step in development saves our teams time, letting them put more focus on strategic work.

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In addition to the myriad set prompts offered, AlliedGPT includes an "Ask Anything" feature which lets users select from a variety of models when entering their own prompt. This feature lets us perform a variety of more research-driven tasks, delve deep into texts, such as research reports, and extract essential insights in seconds. There is also an "Ask Anything (web)" feature where we utilize models' capabilities in scouring the web to elicit relevant information.

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We incorporate new models into AlliedGPT as they are released to ensure teams are working with the latest and greatest tools. We conduct agency-wide education on new models as they're made available so that teams are not only provided the tools, but also trained in how to use them.

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To aid in document analysis, AlliedGPT is armed with an "Ask a Document" feature in which a user can upload and query a document. The opportunities are limitless, but use cases include analyzing RFPs, vendor proposals, summarizing insights reports, and highlighting key points within research. Beyond text response, AlliedGPT bolsters creative development through image generation. Dall-E 3 and Stable Diffusion are both available to our teams,allowing for the visualization of concepts, aiding in client presentations and internal brainstorming sessions, and more.

Additionally, we're continuously developing custom GPT models, we we call our Allied Assistants, tailored to specific agency needs and challenges. These custom models offer even more precise and relevant outputs, providing custom solutions that align closely with our clients' unique needs. To build each Allied Assistant, we strategically upload relevant documentation, fueling it with data to call upon in each response about a specific topic, such as AI.

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In response to a query, the assistant will not only provide an answer based on what it's been fed, it will also directly cite its source. Users can upload relevant information as they have it, keeping the assistant up-to-date and accurate.

Keeping Front of Pack

Staying ahead in the dynamic realm of AI necessitates not only the creation of advanced tools like AlliedGPT but also ensuring that our team is fully equipped to leverage these technologies. At AGM, we prioritize keeping our employees at the forefront of AI advancements through comprehensive education on the latest tools and technologies.

Regular agency-wide training sessions are conducted to deep-dive into the functionalities and optimal use cases of AlliedGPT, ensuring every team member can harness its full potential to streamline their work streams. Additionally, whenever we enhance AlliedGPT with new features or integrate new models, we roll out targeted educational initiatives to bring our teams up to speed. This continuous learning ensures that we maintain our leading edge in employing AI to drive efficiency and innovation.

Protecting Privacy

Recognizing the paramount importance of safeguarding our data and that of our clients, AlliedGPT operates within a secure, sandboxed environment. This architecture ensures the integrity and confidentiality of data while guaranteeing that interactions with AlliedGPT remain isolated from external systems. By preventing any exchange of sensitive information beyond our controlled ecosystem, we ensure our data does not contribute to the training of external AI models, maintaining a secure and private operational framework.

Continuous Evolution

We designed AlliedGPT for scalability and adaptability, ensuring that as the landscape of AI technologies evolves, AlliedGPT evolves with it. This adaptability makes it particularly potent for future expansions and integrations. We're upgrading the tool continuously, based on user feedback and advancements in AI technology, to ensure AlliedGPT remains at the cutting edge of AI applications in the industry.

With AlliedGPT, we're not just keeping pace with the digital age; we're setting the pace, redefining efficiency, and unlocking new potential in our work. Want to learn more about how we incorporate cutting-edge technology into our work? Get in touch.

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