EXPERIENTIAL

In the Wake of Cannes: Experiential Is the Unseen Headliner

Reina Basu, VP Business Development, Experiential

EXPERIENTIAL

Creating Gaming Events That Convert

Nicola Gold, Business Director, BXP

EXPERIENTIAL

Why Experiential Marketing Is Thriving in an AI-Driven World

Jonny Davis, EVP, Experiential

EARNED MEDIA

Creating a Buzz at Gamescom 2024

Jonny Davis, EVP, Experiential and Paddy Davis, EVP Experiential

EARNED MEDIA

The Rise of Retailtainment: Driving Revenue Through Pop-Up Stores

Jonny Davis, EVP, Experiential

EXPERIENTIAL

5 Trends Transforming Brand Experiences in 2024

Kylie Ayala, VP Creative, Experiential

EXPERIENTIAL

The Future of Brand Experiences in the Entertainment Industry

Jonny Davis, EVP, Experiential

EXPERIENTIAL

Redefining Consumer Engagement: The Impact of the Metaverse, NFTs, and POAPs

Kylie Ayala, VP Creative, Experiential

PAID MEDIA

Marketing Summer Blockbusters: A Local Approach

Sara Taylor, SVP, Field Marketing and Lisa Giannakopulos, SVP, Field Marketing

CREATIVE SOLUTIONS

How do you measure experiential marketing?

Rory Millar, Creative Director, Experiential

EXPERIENTIAL

Allied’s Best of CES 2023

Ardalan Salam, VP, Data & Technology and Alyssa Caridi, VP, Strategy & Innovation

CREATIVE SOLUTIONS

Think Globally, Market Locally

Lisa Giannakopulos, SVP, Field Marketing and Sara Taylor, SVP, Field Marketing

EXPERIENTIAL

The future of experiential marketing

Jonny Davis, EVP, Experiential

EXPERIENTIAL

Retaining + scaling XP engagement

Jonny Davis, EVP, Experiential

PAID MEDIA

How the pandemic changed experiential marketing

Jennifer Granozio, SVP Allied Experiential