Asian Hall of Fame

Celebrating Asian excellence across platforms

AGM executed an extensive publicity campaign for the Asian Hall of Fame, to drive excitement and social buzz for the induction ceremony while spotlighting inductees before the event. Key initiatives included:

  • Secured in-depth coverage across broadcast, podcasts, online platforms, and social media.
  • Engaged key influencers to broaden the campaign's reach and impact.
  • Invited top-tier AAPI media outlets for exclusive event coverage, including the red carpet.
  • Implemented a pre-event exposure strategy to highlight inductees and increase recognition.
  • Sustained post-event coverage, ensuring continued visibility and momentum.

Solutions: Multicultural, Integrated PR

Regions: N America

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