Prime Video
A League of Their Own
AGM's promotion of Prime Video's "A League of Their Own" made significant strides in championing multicultural representation. Key highlights include:
- Secured LGBTQ+ coverage including a digital cover of The Advocate, print and online feature in OUT Magazine and coverage with AutoStraddle, Pride, Queerty, THEM. and GLAAD.
- Facilitated the series becoming an integral part of prestigious events such as Frameline Out Festival, Tribeca Film Festival and ABFF Film Festival.
- The strategic promotional initiatives resulted in increased viewership, with diverse audiences connecting with the series on a deeper level.
Solutions: Multicultural
Regions: N America